SERP Tracker
Rank tracker, our brand new tool, was just released! You should give it a shot if you haven’t already. We’d love to hear your thoughts!
Basics
Rank tracker tool is a ranking tracking tool that focuses on aggregating data to track overall progress.
We update the rankings on a daily basis, so the tool can show you the following information:
- Daily desktop/mobile rankings
- Performance Index
- Expected visits
- The flow and distribution of keyword positions
- Interactive reports
- Scheduled email reports and alerts.
Plus you can also keep track of the keywords and their metrics and you can divide the keywords into an infinite number of domains. When you track keywords that are added to both trackings (desktop and mobile), they are counted as two keywords. This is caused by retrieving two different SERPs.
What is a Rank tracker tool?
Rank tracker is a rank tracking tool, and it was and continues to be an excellent opportunity for us to apply our UX philosophy. Furthermore, it is by far the most complex and fancy tool on which we have ever worked.
It took some time for us to discover and comprehend all of the processes and situations that can occur in a rank tracker. We’ve discovered so many new things.
Characteristics
Let us begin with our personal experience with such technologies. This is one of the primary reasons we chose to start working on Rank tracker. If you Google „rank tracker“ or „keyword position tool,“ or even “serp checker” you’ll find a plethora of useful tools.
We believe that rank trackers should not be used to steal time. Their goal should be to quickly assess keyword locations and present a clear picture of how a website ranks in Google SERP.
We’ve begun to leverage it through a couple of features:
- Possibility to import keywords from KWFinder saved lists to start a new tracking in SERPWatcher.
- Using Rank tracker, you can find keyword ideas and calculate keyword difficulty for recorded terms.
- You can also view the tracked keywords. Several integration features are in the to-do list.
The Easier, the better
Thousands of users would like to do SEO, but they are frequently confronted with raw data that is presented in an unappealing manner that they do not understand. Similarly, thousands of SEOs are tired of non-user-friendly interfaces or UX failures, even though they understand the data. Unfortunately, these are common problems with SEO tools.
Rank Tracker - How to use?
First, go to our website and sign in to gain access to all of our tools. Locate the Rank tracker tool at the top of the page, and this page should be visible.
Then, click the „create a new tracking“ button and enter the domain of the website you want to focus on.
Finally, go ahead and begin adding keywords by clicking the „add new keywords“ feature, where you will need to select the language of the keyword as well as the country of choice.
Display of the Rank tracker
Now we can check keywords position. Our perspective on rank checking has influenced the Rank tracker dashboard. We wanted to put the most important information on one screen.
Rankings for keywords
The Dashboard has a page dedicated to the tracked SERP keywords and ranking data.
Changes in keyword rankings and estimated visits
The keyword, assigned tags, and search volume are all listed in the table (Search)
Distribution of keyword positions
See how many keywords are ranked #1, in the top 3, in the top 10, in the top 20, or in the top 100. Mouse over the chart down below to see the number of the rank.
Trackings
The Trackings tab looks different depending on whether you’ve previously created a tracking project.
Set up the initial tracking
When you first open the rank tracker web app, you’ll be redirected to a tab where you can create your first tracking.
The tracking creation is divided into two parts:
Tracking information
Including keywords
Tracking information:
You must enter the domain on which you want to focus. Then you can begin researching your domain and tracking its rank.
Display of the rank tracker
Distribution in the Rank tracker is intended to display all data on a single screen. It has two columns: a table of keyword rankings at the bottom and metrics below the keyword rankings.
Top gainers and losers according to the Distribution (metrics of the keywords)
Get a quick overview of the most significant rank changes influencing the Performance Index in the timeframe you’ve chosen thanks to this keywords position tool.
Estimated Visits (Volume)
Estimated visits provide details regarding potential organic traffic derived from the tracked keywords. The metric is based on the average CTR (click-through rate) of a keyword’s current SERP position.
This metric reflects changes in rankings on the first and second SERPs because there is no real potential for CTR on lower positions, whereas the Performance Index considers all positions (up to 100).
For example: You are ranked first for „keyword 1.“ Assume that the average CTR for this keyword in the first position is 30% and that the average monthly search volume is 10,000. Estimated visits for „keyword 1“ in the first position each month will be 3,000.
Volume-based top gainers and top losers
Get a quick overview of the most significant rank changes affecting the Estimated visits in the selected timeframe.
Flow of keyword position
It indicates how many SERPsnkeywords in the tracking increased, decreased, or remained unchanged.
Distribution of keyword positions
See how many keywords are ranked #1, in the top 3, in the top 10, in the top 20, or in the top 21+. Mouse over the Distribution to see the number and percentage of keywords in each category.
More features of the online Rank Tracker tool
More features can be found at the top of the keyword ranking. Their functions are as follows:
The green „Add a new keyword“ icon will allow you to focus on more keywords from the domain you’ve been working with. When you add new keywords that you want to focus on, you must also select the country and language you are using. That will be displayed below the text field where you will enter your keyword, first as the language and then as the country of choice.
The first orange icon has the ability to refresh the keyword ranking and metrics information.
The export icon can be efficient by exporting you the finished researched date of the domain in to the PDF form of a document.
The export icon can be useful by exporting the domain’s completed research data in the form of a PDF document.
There is a feature in the row that allows you to disable and enable email notifications of changes and lastly, you can switch between mobile and desktop search displays by using the buttons at the end. Because of variations such as localization, small window setting, and operating system, it is critical to include them both in your optimization. Do you know that comparing the results of the analysis from a computer, whether a desktop or a mobile phone, yields even more specific data? Our tool is unique in that it allows you to receive even more precise results by comparing searches.
